Empower.eco

Description

Empower.eco is a global marketplace platform for plastic waste, using technology for transparent recording and rewarding of plastic deposits. By giving plastic a marketplace value, the platform incentivizes stakeholders to contribute, fund, account for, source from, and monetize plastic circularity. The platform helps create an economic foundation for scaling the network effects needed to enable plastic circularity and ecosystem restoration.

• empower’s platform enables recording and rewarding of plastic credits across the entire plastics value chain, operating across 40+ countries
• uses mobile, blockchain, and tokenized plastic credits to enable traceability, certified product passports, and incentivize people to contribute
• by easily tracking plastic from clean-up to processing, manufacturers and brands can more easily comply with regulations and certification requirements

What Makes it Regenerative?

• enables circularity
• affixes value to the undervalued
• enables access and participation
• supports ecosystem remediation
• fosters collaboration across industries
• critical for circular business models
• converts ecological damage into economic value

Business Model

Empower.eco likely generates revenue through platform subscription fees, consulting services, or partnerships with specific organizations or projects.

Risks & Limitations

• Limits of digitization, lab vs. real-world
• How to preserve focus on risk of over-extraction vs. commercialization pressures
• How to maintain .org (ownership/finance structure that prioritizes planetary health)